What Should You Do When Your Home Isn't Selling?

Posted by Justin Havre. on Tuesday, December 4th, 2018 at 5:38pm.

What to Do When Your Home Won't SellYou have put your home on the market a few months ago and it just hasn't captivated a buyer yet. You have done everything you can do to make it marketable but there's something keeping it from selling.

What to Do When Your Home Won’t Sell

Not necessarily either of them. Dropping the price may not be the right thing to do. It may not be the price that is keeping the buyers away. It may be something completely different.

A lot of home sellers automatically assume that a high price is the reason that their home isn't selling. This is data that is only based on an assumption and before you go ahead and make any changes regarding the selling of your property you should first find out what it is that needs to be changed.

Identify the Problem With Your Home Listing

Here are some of the questions you should be asking yourself when you find that your home is sitting on the market for longer than expected:

  • Are the market conditions in your neighborhood tougher than what you'd find in other parts of Calgary?
  • Are you working with the right agent?
  • Does your home reflect the current home sale price listings in your community?
  • Is there a problem with the presentation of the home?
  • Could there be something not right with the marketing or advertising of your property?

If your home has been sitting on the listings for quite a while it's time to have an open talk with your real estate agent. Find out what properties have been sold in your area during the last couple of months and compare these sales to yours in terms of pricing and home features.

What to Do If Your Home Listing Expires Without Selling

Selling a home can be stressful, especially if you're doing it on your own or dealing with an inexperienced realtor. Sometimes, your home won't sell and it can be attributed to a number of reasons from the wrong pricing to a poor listing or one of many other choices.

If you tried to sell your home without any lucky, don't think you cannot re-list the home. With the right realtor and the right information, you can create a better listing and give your home a chance to be sold this time around. Here are a couple things you can do to make it easier to sell your home.

Staging

One of the major things homeowners forget to do or just neglect, when listing their home, is the staging process. This is very important and can help homebuyers see the potential of your home. They will actually be able to picture themselves living in the home, if it's staged correctly.

It's best to remove any unnecessary furniture or weathered furniture. This will help to show off the size of the home. You will want to leave up family pictures and any art, as long as it doesn't clutter the place. Neutral colours are best for the walls and will help to make your home a bit of a blank slate for the new homeowner.

Use an Experienced Real Estate Agent

It seems like common sense, but many homeowners forget how helpful an experienced Realtor can be. Since this person actually deals with real estate on a day-to-day basis, they are your go-to expert for all things related to buying or selling a home. If you didn't do this the first time around, make sure you do this time.

An expired listing isn't the end of the world. You can still sell your home and get the price you desire, if you choose an experienced real estate agent and use their advice the second time around.

In many cases all that may be required to stir up more interest in your home is a more aggressive marketing campaign. Dropping the price should be the last thing on your list when all of the other avenues have been explored. Usually the decision to sell your home at a certain price was based on current market conditions, which means that lowering the price won’t automatically lead to a fast sale.

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